Your farm is a business, and the money and work you put into it should come back as a bigger harvest. Too often it does not, because general advice is not made for your field, so seed goes in at the wrong time or spacing, weeds are left too long and fertiliser goes on in the wrong amount. FieldFriend works out the best way to do every job on your own field, from land preparation to harvest, so everything you put in pays off.
General advice is for many farmers. FieldFriend is specific to you and your field.
A general guide is written to fit as many farmers as possible, so it gives an average answer. FieldFriend takes the best practice from research and works it out for your field, your soil and your weather.
“Mark out nursery beds as strips one metre wide, sized to about 1% of your field's area.”
“Your field is 1.1 ha. Make 11 beds, 1 m wide and 10 m long. Start on 15 June.”
What you get for the whole season
A season plan for your field
Land preparation, planting, spacing, water, weeding, pest checks, fertiliser, harvest and storage.
The best methods for your field
Grow more by doing each job the best way, as research shows for your crop, soil and weather.
Exact dates and numbers
A date and a number for each job, not a range, so you can get ready in time.
Reminders and local weather
We tell you the next job and when it is due. You see the weather for your area.
What to buy, and how much
Fertiliser named by type, such as NPK 15-15-15, not by brand. Amounts sized to your field, so you buy the right amount.
Help when something is wrong
Send photos of your crop to the FieldFriend team for a pest check. Ask questions in the chat.
Buyers, suppliers and services near you
When your plan says it is time to buy seed, hire a tractor or sell your crop, FieldFriend connects you to businesses near you. You choose who you work with.
How it works
- 1
Tell us about your fieldSay where your field is, how big it is and what you grow. We add the soil and weather facts for your area.
- 2
Get your season planWe match research on your crop to your field, soil and weather. Your season plan comes to the phone you already have.
- 3
Manage your season, job by jobDo each job on the right day. We remind you of the next job, and you can ask us for help.
Why you can trust FieldFriend
Impartial, and free for farmers
FieldFriend's advice stays impartial. We sell nothing to farmers, favour no seller, and you choose who you work with. Farmers never pay for FieldFriend.
Based on research, and checked
Your season plan comes from agricultural research and guides for your crop, matched to your field and weather. People check this knowledge before it reaches you.
Who sees your information
The FieldFriend team, the local agent who supports you, any group you join and the companies that run parts of the service for us. Privacy policy
Join the FieldFriend pilot.
We are starting a pilot in Nigeria from the 2026/27 dry season. We are opening farmer by farmer, and the first to sign up are the first to get in.
Sign up as a farmerFree for farmers. The form takes about 10 minutes.
The sign-up opens a Google form, and Google stores your answers for us. Read how we use your information
For processors, service providers and input suppliers.